Digital services for humans

CCG Labs is a web agency and code foundry that embraces modern innovation to make the world a little bit better.

Who We Are

CCG Labs was founded by Brian Reich in February 2026. While the company is new, the experience behind it is anything but. Brian has been building websites and custom software since 2003, first under Reich Web Consulting (2003-2018), then through six years of full-time engineering work that reinforced one important lesson: he does his best work with direct client relationships and the autonomy to do things right.

That's what CCG Labs is — an agency and code foundry built on 20+ years of experience and a pretty simple concept: our work should be enjoyable and leave the world better than we found it. We're based in Winfield, PA, serving clients across Central Pennsylvania and beyond.

We use AI as a tool, not a crutch. We actively validate against AI-generated slop, reduce token consumption at every turn, and never apply AI where a traditional solution does the job just fine. When we use it, we use it to work faster and better.

Learn More About Us

Our Values

Every decision we make — from the clients we take on, to the technologies we choose, to how we spend our time — is guided by these principles.

  • Have Fun

    We spend most of our waking hours at work. It should be fun (or at least tolerable)! We're here for a good time, not a long time.

  • Autonomy

    We excel at working with other like-minded people, in joyous service to good causes. Working for other people? Not so much. I guess we prefer a hundred mini-bosses (our clients) to one real boss.

  • Honesty & Integrity

    If we're not doing work that aligns with our values, what the hell are we even doing? From our first conversation to our last, we aim to do what we say, say what we do, provide clear and honest expectations, and then work our butts off to meet or exceed them.

  • Simplicity

    We strive to implement the right solutions to the right problems. The right technology for the problem, not technology for its own sake.

  • Cost-Conscious

    We prefer smart, sustainable solutions that don't break the bank over throwing money at problems.

  • The Environment

    We prefer solutions with a lower environmental impact than their alternatives.

Working With Us

We prefer to build our own ideas. But if you have a project you need help bringing to life, and your vision of the world is similar to ours, reach out. We might just help.

collaboration@ccglabs.net